Moulari Tsipouro

This is a visual identity & bottle packaging case study for a Tsipouro (Greek liquor) brand. On this case study I focused mainly on the packaging design. I chose a bold and unusual name for the brand ''Moulari'' meaning mule and tried to give a modern aesthetic yet incorporating vintage elements.
On the pictures are demonstrated two different types of the same spirit. One with the original flavour and another with a sage infusion, giving a new dimension to the traditional spirit.